Popular Nigerian media personality Frank Edoho has opened up about his humble beginnings in television, revealing that he earned just ₦160,000 monthly during his early years as host of the hit game show Who Wants to Be a Millionaire.
The veteran presenter shared the experience while speaking during a seminar, where he reflected on the pressure of maintaining a successful public image despite struggling financially behind the scenes.
Frank Edoho says appearances were deceiving
According to Edoho, many Nigerians assumed he was wealthy because of how he appeared on television every week.
He explained that he intentionally dressed sharply and carried himself confidently in public, even though his salary at the time was far from what people imagined.
“My first two years’ salary at the ‘Who Wants To Be A Millionaire’ show was ₦160k monthly, but I had to put on a suit and act like I owned all the money,” he said.
The TV host noted that image played a major role in the entertainment industry, forcing him to constantly maintain a polished appearance.
MTN deal changed everything
Edoho also recalled how things eventually changed financially after telecommunications giant MTN Nigeria became involved with the show.
According to him, he decided to negotiate a better deal with the owner of the programme after realising the show’s growing success and popularity.
“But when MTN came on, I just said let me just give a figure to my boss, the owner of the show. If I should mention it, you all will suffocate, and he was like, ‘Okay, we’ll give you 3 months backpay,’” he added.
He described the moment as a major turning point in his career and financial journey.
Social media users react
Edoho’s revelation sparked reactions online, with many Nigerians discussing how celebrities often appear wealthier than they truly are during the early stages of their careers.
Some users praised his consistency and patience, while others said his story reflected the hidden struggles many entertainers face before achieving success.
One user wrote, “He stayed consistent and it finally paid off.”
Another added, “TV made us think every celebrity was already rich.”
“My first 2 years salary at the ‘Who wants to be a millionaire’ show was 160k Naira monthly but I had to put on a suit and acted like I own all the money”
– Frank Edoho pic.twitter.com/wM9FbvXuah
— Oyindamola🙄 (@dammiedammie35) May 12, 2026