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Top 10 Most Followed Celebrities On Instagram (2023)

In a world where likes, comments, and followers are the new currency, Instagram has become the ultimate stage for celebrities to shine. Discover the most followed celebrities on Instagram.

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Top 10 Most Followed Celebrities On Instagram

Are you curious about who’s winning the Instagram popularity contest in 2023? Well, your search ends here! We’ve put together a list of the top 10 most-followed celebrities on Instagram.

In a world where likes, comments, and followers are the new currency, Instagram has become the ultimate stage for celebrities to shine. As we step into 2023, it’s time to take a closer look at the virtual red carpet and see who’s taking the lead in the race for Instagram supremacy. From Hollywood icons to music sensations and sports legends, Instagram is where the stars showcase their lives, passions, and personalities.

Who are the most popular personalities on Instagram? what do they do? what makes them so famous? You will find answers to these questions and more in this article.

1. Cristiano Ronaldo

Instagram Followers: 604 million

Cristiano Ronaldo is the most followed celebrity on Instagram and the first individual to cross the 500 million Instagram followers mark. Ronaldo is a blend of talent, hard work, and attitude. On top of that, he is super rich and handsome with an incredible body build. These attributes have contributed to his influence as a global icon.

Not to mention, Ronaldo has been widely acclaimed as the best player in the world over the past decade. But this is not definitive, as we know it. Some other quarters believe Messi is the GOAT but somehow, the argument has managed to stay up over the decade.

Ronaldo’s meticulously crafted posts have paid off, and his position on Instagram’s most-followed list has been steadily rising for years, culminating in his two-year reign as the top dog. 

2. Lionel Messi

Instagram Followers: 486 million

Who’s better to rival Ronaldo’s Instagram influence than Messi, his age-long rival on the pitch? Messi is widely recognized as the best player in the world and one of the greatest players of all time, having won a record seven Ballon d’Or honours.

On Instagram, he’s known for his family! He’s a confirmed family man, with some of the prettiest, most heartwarming family photos we’ve ever seen mixed in with his soccer action photographs. 

3. Selena Gomez

Instagram Followers: 428 million

Selena Gomez is an actress and singer from the United States. She is the first woman on Instagram to ever cross the 400 million followers mark and the most followed female on Instagram. But this isn’t the first time she’d be making such records. In 2016, Selena Gomez was the most followed individual (male or female) on Instagram with only 70 million followers.

We can all agree that her on/off relationship with Justin Bieber may have contributed to her popularity but that isn’t enough for her to wield such height of influence. Selena has mastered the art of creating posts that are so relatable that you want to double-tap. Despite that she doesn’t post as much, she has a highly engaging follower base.

4. Kylie Jenner

Instagram Followers: 399 million

Kylie Jenner is well-known for selling lip kits, operating an empire, and concealing “secret” pregnancies while growing up on the reality show Keeping Up With the Kardashians.

She’s also recognized for looking like she’s in a magazine all of the time on Instagram. Kylie’s Instagram page exemplifies the “Instagram” lifestyle, with mansions, pools, private jets, Birkins, and more Lambos than you’ve ever seen. After a long day, Kylie’s Instagram is the escapist fantasy you need to go through.

She is most recognized for her role in the E! reality television show Keeping Up with the Kardashians. Caitlyn Jenner and Kris Jenner are her parents. Kendall Jenner is her only sibling, and she has eight half-siblings: Kourtney, Kim, Khloé, and Rob Kardashian. Jenner is well-known for launching her own cosmetics line, Kylie Cosmetics.

Top 10 Most Followed Celebrities On Instagram In 2022

5. Dwayne Johnson

Instagram Followers: 390 million

Dwayne Johnson is one of the most famous people in the world. He is known for acting, wrestling, arching his eyebrows, flexing his abs/pecs/all the muscles, and being the most affable, down-to-earth sculpted god-like person around.

The Rock got his name from “muscles as hard as a” and “a body that appears to be chiselled from.” Whether you’re searching for fitspo or eye candy, the actor keeps fans up to speed on his training program, which is a significant appeal.

Another of Johnson’s Instagram strengths (though possibly less well-known) is his self-portrait videos feature a cuddly teddy bear who lives within the muscle armour costume.

6. Ariana Grande

Instagram Followers: 379 million

She’s known for her singing, acting, ponytails, and whirlwind romances. She has won two Grammy Awards, one Brit Award, one Bambi Award, two Billboard Music Awards, three American Music Awards, nine MTV Video Music Awards, and 27 Guinness World Records throughout her career.

Ariana’s grid is full of black and white and vintage-filtered photographs, giving her a strong artistic aura. She’s also a pro at posting promotional photos in an organic way (think concert shots, campaign photos, and music video promos). 

7. Kim Kardashian

Instagram Followers: 364 million

Kim Kardashian, a name synonymous with reality television royalty, holds a formidable position as the seventh most-followed celebrity on Instagram with a staggering 364 million devoted followers. Born into the renowned Kardashian-Jenner clan, she catapulted into the limelight in the mid-2000s through the reality show “Keeping Up with the Kardashians.” However, her influence extends far beyond just being a TV personality.

She’s renowned for her glamorous lifestyle, impeccable fashion sense, and beauty endeavours, including her KKW Beauty and Skims brands. Her ability to effortlessly blend fashion, beauty, and business has earned her immense respect in the industry.

But what truly sets Kim apart is her social media prowess. She’s a master at using Instagram to connect with her fans, sharing glimpses of her daily life, fashion choices, and promoting her various ventures. 

8. Beyoncé

Instagram Followers: 316 million

Beyonce is a singer, songwriter, and actress from the United States. As a child, Beyoncé competed in a variety of singing and dancing events. She rose to stardom as the lead singer of Destiny’s Child in the late 1990s.

Beyoncé’s career has spanned three decades, and she has topped the charts with a slew of hits, including “Single Ladies (Put a Ring on It),” “Crazy in Love,” and “Formation.”

She’s won 28 Grammy Awards, tried her hand at acting, producing, and directing, and created an activewear line. Despite her A-list fame, the singer is known for keeping a quiet profile, but with over 316 followers on Instagram? Maybe not so quiet.

9. Khloé Kardashian 

Instagram Followers: 311 million

Khloé Kardashian is another prominent member of the famous Kardashian-Jenner clan. She is a popular TV personality and entrepreneur. Much like Kim, or the rest of the family, Khloé first gained recognition through the reality TV series “Keeping Up with the Kardashians.”

Beyond her television career, Khloé is a successful entrepreneur, launching her own fashion line, Good American, and hosting a popular podcast, “Kocktails with Khloé.”

One key factor contributing to Khloé’s immense influence on Instagram is her transparency about personal struggles, including body image issues and relationship challenges. This vulnerability resonates with her vast following, who appreciate her authenticity and willingness to share her journey. Additionally, her glamorous lifestyle, fashion sense, and fitness journey inspire many of her fans.

10. Kendall Jenner

Instagram Followers: 294 million

Rounding off the list of the top 10 most followed celebrities on Instagram is Kendall Jenner. She is known for showcasing her lavish lifestyle on Instagram, which, like that of her equally famous sisters, is full of private flights, model photos, and celebrity hangouts.

Diverging from her sisters’ content, Kendall curates her Instagram with an artistic finesse that sets her apart. Her feed is a captivating fusion of nostalgic throwbacks, candid moments transformed into art, witty selfies, and high-fashion endorsements. This unique blend showcases not only her striking beauty but also her innate talent for art and design.

Top 10 Most Followed Celebrities On Instagram

The table below contains the names, Instagram handles, and professions of the top 10 most followed celebrities on Instagram.

Rank Name (@handle) Instagram Followers Profession
1 Cristiano Ronaldo (@cristiano) 604 Million Footballer
2 Lionel Messi (@leomessi) 486 Million Footballer
3 Selena Gomez (@selenagomez) 428 Million Musician, Actress
4 Kylie Jenner (@kyliejenner) 399 Million TV Personality
5 Dwayne Johnson (@therock) 390 Million Actor, Professional Wrestler
6 Ariana Grande (@arianagrande) 379 Million Musician, Actress
7 Kim Kardashian (@kimkardashian) 364 Million TV Personality, Model
8 Beyoncé (@beyonce) 316 Million Musician
9 Khloé Kardashian (@khloekardashian) 311 Million TV Personality, Model
10 Kendall Jenner (@kendalljenner) 294 Million TV Personality, Model

Most Instagram Followers Trivia

  • Instagram (651M), Nike (304M), and National Geographic (282M) are the most followed brand accounts on Instagram.
  • Read Madrid is the most followed football club on Instagram, with over 145 million followers.
  • Cristian Ronaldo is the world’s most followed individual on Instagram and the first person to cross 600 million followers.
  • Selena Gomez is the most followed female on Instagram and the first woman to cross 400 million followers.
  • Virat Kohli, a famous cricketer from India, is the most followed Asian on Instagram.
  • Khaby Lame is the most followed African on Instagram.
  • Davido is the most-followed Nigerian on Instagram.
  • Leonel Messi’s photo after winning the 2022 World Cup is the most-liked Instagram post ever, with over 75 million likes.

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